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The PinkPrint: A CEO Growth Lab
Why Your Marketing Investment is Wasted Without Solid Business Processes
By: Danielle Wilson Published on: 29/01/2025How solid client delivery process and internal communications systems protects your marketing investment...
How to Avoid Seller's Remorse
By: Danielle Wilson Published on: 04/07/2024You think adding more features (or bonuses) to your offer will increase your potential clients' perceived value but all it really does is complicate and extend delivery and make you regret selling it.
The Customer is NOT Always Right
By: Danielle Wilson Published on: 02/07/2024Most client experience people I've encountered still push the "customer is always right" BS. And that's a big "hell no" from us. Customers are actually rarely right.
How to avoid clients leaving at random?
By: Chanel Robe Published on: 12/03/2024How to avoid clients leaving at random - especially when it feels like you spent all this time/money digging up a well, but they quit RIGHT BEFORE they actually hit the water?
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